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Sunday, June 2 • 9:30am - 10:45am
Beyond Nicotine: Unmasking Big Tobacco profiting from medical products

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In recent years, major tobacco companies have ventured into medical products while still exploiting tobacco markets in Asia and Africa. In this presentation we will reveal how Big Tobacco strategically targets health conditions caused or exacerbated by smoking; how they profit from remedies for asthma, COPD, diabetes, heart disease, and addiction. Discover how they selling cigarettes and remedies cleverly doubles their profits. This session isn't just about sharing information; it's about empowering you to delve deeper into the world of multinational corporations. You will gain valuable insight into Big Tobacco's tactics and learn how to navigate the complex world of corporate influence. We'll take you behind the scenes of our research process: from dissecting corporate structures to navigating complex medical terminology. We'll show you how Big Tobacco's influence shapes narratives and public discourse, and how to expose those tactics. This is an ongoing investigation, so we're also actively seeking journalists interested in collaborating with us to find out whether similar things are happening in their own country.

Speakers
avatar for Irene van den Berg

Irene van den Berg

Investigative journalist, The Investigative Desk
Irene van den Berg (1978) has been an independent journalist since 2006. I focus on the tobacco and food industry. My latest project is about the investments of major tobacco companies in the pharmaceutical industry. I enjoy meeting other journalists who are investigating Big Tob... Read More →
avatar for Mathilde de Jeu

Mathilde de Jeu

The Investigative Desk
Freelance investigative journalist, based in Amsterdam. Member of The Investigative Desk. Specialized in Food and Tobacco, focusing on big food & agricultural industries and new tobacco products.


Sunday June 2, 2024 9:30am - 10:45am CEST
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Attendees (4)